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18 2014

Meet Carolyn Duchene: TripAdvisor TV Ad Contest Runner-Up

Using her signature clay models and stop motion technology, Adelaide-born Carolyn decided to enter the competition after her friend let her know about it on Facebook. Self-taught via online tutorials, Carolyn has been making short films for only a year, however has received global recognition for her work. Her ad demonstrates the situation many travellers face when they haven’t researched properly – arriving at a dismal hotel; a situation easily avoided by simply using TripAdvisor.


Carolyn Duchene

Carolyn Duchene

What inspired you to participate in the TripAdvisor Ad Contest?

It was actually my friend who encouraged me to enter. She found the contest on the TripAdvisor Facebook page and shared it with me, knowing that I love to make short films. The current TripAdvisor TV commercial was so simple, yet humorous. It made taking the time to come up with my own concept quite easy which was great! I use TripAdvisor a lot and felt the original commercial really resonated with me.


How did you come up with the idea for your winning entry in the TripAdvisor Ad Contest?

I use TripAdvisor all the time, and many of my other short films involve clay and stop motion technology so I thought, why not combine the two? I’d had some success with this style of short film in the past so thought I’d see if it worked again! I’m from Adelaide in Australia, but as soon as people hear my accent when I travel, they assume I’m from Sydney – luckily, I love Sydney and have used TripAdvisor a lot there so thought it would be a natural fit for me to make the video about it.


How long have you been involved in filmmaking and how did you first get interested?

I’ve only been making films since August last year, and it happened quite simply. I downloaded the Vine video app and just started making little stop motion films. I’m studying media studies but it hasn’t been a major part of the course; I’m self-taught, and picked up some tips and tricks online. I’ve always loved seeing Trop Fest [short-film festival in Australia] and thought “I could do something like that.”


Is there any famous filmmaker that has had a particular influence on your work?

I’ve always been inspired by the magic of Tim Burton, and of course, the impressive clay work in Wallace and Grommet.

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